Bookmark and Share



Want to start a publishing revolution?


Calling all publishers, editors, journalists and freelance
writers. It's time to breathe more life into your copy. Turn
your articles into living pieces that spark measurable
debate, get closer to your readers and engage their mind and
soul - we're talking revolution.


As it was in the beginning

Publishers have for many years relied on letters to get
feedback from their readers and although email has opened
up this method of communication it is still time consuming
and difficult to process with only a fraction of the
received correspondence ever being used.

Let's face it, as well as being an overhead for the
publisher, to most people it is an unrewarding medium in
terms of effort required and response received, just think
of the number of letters that go unpublished and unread.

 

As it is now

The Internet has brought new channels of communication and
has opened up opportunities that allow us to challenge
traditional methods. The Internet is now a mature
technology, no longer the preserve of the new fad brigade
but a technology that has been embraced by a global
population, young and old alike and it allows us now to
re-evaluate the way things are done. Newspapers, trade
journals, magazines and ezines now have the opportunity to
change the mental process.

When people read an article they often would like to
comment, and historically this has required them to feel
strongly enough to put pen to paper; or with the creation
of the Internet send an email. Sure emails are easier but
it still takes time to craft an email and time for the
majority, is what they haven't got. The letters page
although interesting are at best a snapshot of comments; a
well crafted and well written letter on any given subject
may hold the view of the majority, or the minority, as it
is a free text medium and difficult to measure.


As it should be

Now consider the advantages of linking articles to online
surveys where as a publisher you will have the ability to
obtain valuable feedback from your readers and in a form
that can be easily measured. Just as important as you
communicating with your readers is giving your readers a
way to communicate with you where they know it will count.

Want a snapshot of opinion? Did they like that article?
Did your readers agree with what was said or do they take
the opposite view?


Now it's easy

In the past surveys would have taken considerable effort
to design and publish and altogether was a process too
long winded and therefore reserved for the niche and
bigger topics.

However, using sites like http://www.SurveyGalaxy.com
surveys and questionnaires can be created and published via
the internet by anyone who has a pulse. Professional
looking surveys and questionnaires created in minutes that
make the perfect compliment to articles that prompt opinion
and debate.

The advantage over letters and e-mails are that all the
feedback is managed and measured and sites like Survey
Galaxy will provide you with a real time poll that you can
either keep to yourself or share with your readers.


It's not even one or the other now

Link each article to an online survey and not only extend
the life of the article as people have a channel to express
their views, but involve your readers in the discussion
where they now know their opinion will be counted.

You think they would rather send an email? - no problem -
include the facility within the survey and get the best
of both worlds.

It's fast, low cost, and easy to do; it will engage and
empower the reader, provide excellent feedback and having
established a dialogue you then have the opportunity to
link to other related articles.

Try it now and register your opinion of this article here:-

http://www.surveygalaxy.com/surPublishes.asp?survey_id=1065

 

About the Author: Martin Day is a Director of Survey Galaxy Ltd. For more
information please visit http://www.SurveyGalaxy.com


MORE RESOURCES:

Writing on the Wall: At Citigroup the Hits—and Misses—Keep On Coming
Wall Street Journal
After a relatively quiet summer, Citigroup is back in the news over its decision to ban banking analyst Michael Mayo. ...

and more »


Inside Pulse (blog)

Emmy-winning screenwriting is what Bustleton's Adam Mazer knows
Philadelphia Inquirer
"I've always enjoyed writing." If a man chooses not to put away childish things, he must learn how to convert them to the grown-up world. ...
Another John DeLorean film revving upReuters
John DeLorean Film in the WorksInside Pulse (blog)

all 15 news articles »


Community writing competition
The Carrboro Citizen
The Town of Chapel Hill's Justice in Action Committee invites entries in the community writing competition “How I helped build a community ...

and more »


Posy Simmonds: writing in pictures
Telegraph.co.uk
She ended up, she says, with a laugh, “with a kind of advisory role on things that I know about, like, say, writers writing, or goats mating or chickens. ...

and more »


CBC.ca

Writing about Beck: God made me do it
Washington Post (blog)
... isn't recognizing his version of Christianity," and referred to Obama's religion "liberation theology" that I didn't think it was worth writing about. ...
Hundreds of thousands attend Beck rallyBaltimore Sun

all 5,195 news articles »


Kim Kardashian is writing an advice book for women
Naanoo.com
The socialite and her siblings Kourtney and Khloe have joined forces to pen 'Kardashian Konfidential', which will offer dating tips, a guide to flirting and ...

and more »


James V. Hart Writing Chinese Odyssey
MovieWeb
Screenwriter James V. Hart has been brought on to write the script for Chinese Odyssey, according to Variety. Rob Minkoff is directing the movie, ...

and more »


Real Estate News: Pending Sales Rise in July
Wall Street Journal (blog)
The poet who's lived in this 6800-square-foot former carriage house finds it well-suited for writing. The Rhode Island home features an ...

and more »


Mashable (blog)

4 Tips for Writing SEO-Friendly Blog Posts
Mashable (blog)
In addition to writing for their human readers, web writers and bloggers have to consider the digital web crawlers employed by search engines like ...

and more »


Above the Law

Give Your Legal Writing Nine Lives
Above the Law
Writing a book, blog, article or white paper are all great ways to get noticed and build relationships in the legal industry. ...


Google News

Apply these simple Search Engine Optimization Techniques techniques to your web pages and they perform much better.

Home | Site map | Group Privacy Policy | Links

© Writing Information 2010